In 1936, the pioneer of people skills, Dale Carnegie said a persons name is, to that person, the sweetest and most important sound in any language.  That’s because learning, remembering and using people’s names:

• Makes people feel valued and respected
• Creates a more comfortable atmosphere for productive communication
• Is a competitive advantage in business

Many business leaders are dropping the ball in an area which dramatically impacts:

• Trust
• Respect
• Employee Morale
• Client Retention
• Business Opportunities
• Professional Reputation